SEO Marketing

Introduction Search Engine Optimization marketing (SEO), is a digital marketing strategy aimed at improving a website’s visibility and ranking on search engine results pages (SERPs). It involves optimizing various aspects of a website, such as content, keywords, meta tags and backlinks, to make it more appealing to search engines like Google. The goal is to […]

Understanding SEO SEO, also known as Search Engine Optimization, refers to the process of optimizing your website and its content to improve its visibility in search engine results pages (SERPs). The goal of SEO is to increase organic (non-paid) traffic to your website by improving its relevance and authority in the eyes of search engines